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Geographics
My Client's First Name
Represents Your Best Client
My Client's Gender
Male
Female
Unknown
Status
Married
Single
In A Relationship
Divorced
Student
My Client's Age
My Client's Location
Demographics
My Client's Job
Income
Up to $20,000
$20,001-$45,000
$45,001-$140,000
$140,001-$200,000
$200,000-$500,000
$500,000+
Primary Language
Number of Children
Ages of Children
Pets
Psychographics
Personality
Introvert
Extrovert
Brands he/she loves and buys from
Interests
Goals / Dreams
Values
Pain Points
Behavioral
This client spends the most time on...
Facebook
Instagram
YouTube
TikTok
WhatsApp
WeChat
Twitter
Pinterest
Snapchat
Reddit
Quora
LinkedIn
Other
When is he/she online the most
Morning
Afternoon
Evening
Night
Media he/she consumes
Influencers he/she follows
Objections when he/she buys things
What distracts him/her
Favorite Stores
How does he/she use your type of product
Political View
Favorite Music
Hobbies
Favorite movies, TV shows, series
Live events he/she has been to
What problem your offer solves
How can I help this client the most?
What frustrates this client the most?
What benefits is he/she looking for in your offer
Saving Time
Saving Money
Gaining Health
Improving Relationships
What motivates this client the most?
Fear for Safety
Achievement
Personal Growth
Feeling of Power
Social Influence
Photo Representing My Client
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